Notices
General Automotive Discuss all things automotive here other than the RX-8

GM Axes its Zeta RWD platform for the US market.

Thread Tools
 
Rate Thread
 
Old Mar 20, 2005 | 12:18 PM
  #1  
Aratinga's Avatar
Thread Starter
Mad as a wet hen
 
Joined: Jul 2003
Posts: 486
Likes: 0
From: Big Blue State on the LEFT
GM Axes its Zeta RWD platform for the US market.

General Motors has announced that it is scrapping plans to introduce new midsize, RWD performance cars based on the Zeta platform in the USA. Exerpt from the full article at the Chicago Tribune :

Zeta was believed to be the platform GM was going to use for the next-generation Pontiac GTO as well as possibly a pair of new Buick offerings, the Velite sedan and convertible, and maybe a midsize, performance Chevrolet sedan.

GM was developing the platform in cooperation with its Holden subsidiary in Australia, which still will use it. GM reportedly had plans to build the cars for North America in the United States, though it now gets the GTO from Australia. GM would not say how much it hopes to save with the move.

Sources said that though GM is re-evaluating just about every product program since cutting its annual profit forecast in half this week, the decision was made in December to halt development.

"We're going to re-evaluate our programs for midsize, rear-wheel-drive products for North America," said GM spokesman Pat Morrissey. "The resources on Zeta are going to be reassigned to other North American products that will have a more significant impact on volume and profit."

The "other products" are full-size sport-utility vehicles due for the 2006 model year and full-size pickups for 2007--cash cows not only at GM but also in the auto industry.


I just hope that this isn't the kiss of death for Bob Lutz and/or Pontiac. Thank you, all you clueless doofuses (doofi?) in 'Murca that wanna drive big ol' honkin' SUVs and pickemups.
Reply
Old Mar 20, 2005 | 02:35 PM
  #2  
Steiner's Avatar
Registered
 
Joined: Dec 2004
Posts: 1,144
Likes: 0
From: Livermore, CA
I was really looking forward to the Buick Velite. I saw the prototype at the SF autoshow and thought "wow...finally...Buick is going to make something for non senior citizens". But alas...
Reply
Old Mar 20, 2005 | 07:55 PM
  #3  
therm8's Avatar
Bummed, but bring on OU!
 
Joined: Sep 2003
Posts: 2,036
Likes: 1
From: Charleston, SC
Profit and sales now is good.

Planning for profit and sales for years to come is better.

Bad move.
Reply
Old Mar 21, 2005 | 04:10 PM
  #4  
LNWLF's Avatar
Registered User
 
Joined: Aug 2004
Posts: 46
Likes: 0
Actually, GM has a ton of problems to overcome right now: dwindling market share, costly recalls, a huge oversupply of suv's rotting on car lots, failure to meet sales expectations on "niche" models, the UAW, and healthcare issues.

The cancellation of the Zeta platform may mean that the next generation GTO, and rumored next-gen Camaro are not going to happen (Both slated for roughly 2007-08 introductions); and that is bad for car enthusiasts, whether you're an import fanboy or domestic mullethead.
Reply
Old Mar 22, 2005 | 08:31 AM
  #5  
c2k4-8's Avatar
Registered User
 
Joined: Apr 2004
Posts: 279
Likes: 0
From: Charlotte, North Carolina
I really hate to hear that, was looking forward to a new GTO and the return of the Camaro.
Reply
Old Mar 22, 2005 | 10:31 AM
  #6  
babylou's Avatar
Registered User
 
Joined: May 2002
Posts: 567
Likes: 0
From: Houston
There is still the next generation Cadillac RWD platform due for release in a 30 months. Possibly GM will now not make this chassis exclusive to Caddy. I also, think GM does not need a RWD low cost car. That market doesn't give a hoot about drive wheels. Large sales of lame Accords, Camrys, Avalons, etc. prove the point.

Last edited by babylou; Mar 22, 2005 at 12:44 PM.
Reply
Old Mar 22, 2005 | 10:43 AM
  #7  
LucasET's Avatar
Balance and Endurance
 
Joined: Jun 2004
Posts: 280
Likes: 0
From: Coralville, Iowa, USA
I don't understand. Whatever happened to spending money to make money? Look at Ford with the Mustang. That is an iconic vehicle that has "saved" Ford on more than one occassion. The time would have been right for GM to bring the Camaro back for 2006 or even 2007. Spy shots (not rumors) should have hit the pages of C&D and MT a year ago, and a concept very close to a production model should have debuted in Detroit this year. Instead, we get the Cobalt. It isn't even that everyone in the world would be in the market for a Camaro, but it is a car that people identify as the icon of a brand (along with the Corvette, I know), and if somebody can't quite afford it, he or she might go for what they percieve as the next best thing on the lot, which just might be that Cobalt.
I was looking forward to a new GTO too. I was very disappointed with the design of the current one, regardless of it's capabilities.

My prediction: The sales of large SUVs and "Pickemups" are going to decline steadily over the next 5 years and GM will be in even more trouble.
Reply
Old Mar 22, 2005 | 12:00 PM
  #8  
therm8's Avatar
Bummed, but bring on OU!
 
Joined: Sep 2003
Posts: 2,036
Likes: 1
From: Charleston, SC
Gm really needed/needs a couple of vehicles to break out of the pack. The return of the F-body would help. Perhaps the roadsters coming out will be a start. GM has fallen back into the trap of getting lazy and living off the sales of their trucks and suv's.
Reply
Old Mar 22, 2005 | 04:17 PM
  #9  
LucasET's Avatar
Balance and Endurance
 
Joined: Jun 2004
Posts: 280
Likes: 0
From: Coralville, Iowa, USA
Yeah, I'm anxious to see what the Solstice does. I think the Saturn roadster (name???) is hotter than the Pontiac. I could see GM being okay if these newer small sporty cars go into production.
Reply
Related Topics
Thread
Thread Starter
Forum
Replies
Last Post
New_Mazda_Guy
NW RX-8 Forum
14
Sep 19, 2019 11:20 AM
JakeKaminskisRacing
New Member Forum
13
Aug 23, 2015 01:10 AM



You have already rated this thread Rating: Thread Rating: 0 votes,  average.


All times are GMT -5. The time now is 04:43 PM.