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Will there be "Mazda Rev-it-up" this year?

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Old Mar 10, 2005 | 11:04 AM
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Will there be "Mazda Rev-it-up" this year?

The site hasn't been updated for 2005. Anyone know if there will be one for '05

http://www.mazdarevitup.com/
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Old Mar 10, 2005 | 11:09 AM
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Originally Posted by VR3
The site hasn't been updated for 2005. Anyone know if there will be one for '05

http://www.mazdarevitup.com/
I'm wondering myself... I'm pretty sure they had sent emails out earlier than this time the last two years.
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Old Mar 10, 2005 | 11:10 AM
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I'd say chances are good this has run it's course ... also, Mazda doesn't have a new product to socialize this year. In 2003 it was the '6 and the RX-8. In 2004 it was the new '3. Nothing new in 2005, therefore, not worth the money.

A company that's affiliated with mine (my company is partially owned by OmnicomGroup - a large ad agency/marketing company holding company - NYSE: OMC) runs Rev It Up and I know their CEO. I'll call him and see what I can find out and will post back. The company name is AMCI, and they are based in Detroit.

Stew
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Old Mar 10, 2005 | 12:22 PM
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as far as I can remember, Mazda only licensed the rights to the "Rev-It-Up" name for 2 years.
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Old Mar 10, 2005 | 05:43 PM
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Originally Posted by draco067
as far as I can remember, Mazda only licensed the rights to the "Rev-It-Up" name for 2 years.
Yep, there may be a Rev it up this year, but it probably won't be with Mazda cars.
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Old Mar 10, 2005 | 11:52 PM
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According to the CEO of AMCI, RevItUp was not renewed for 2005 by Mazda. The trademark name is still owned by AMCI although he conceded they aren't likely to ever use it again for anyone other than Mazda. They are still talking about 2006.
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Old Mar 11, 2005 | 11:23 PM
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new Miata in 06!!!
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