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Strange letter from local mazda dealer.

Old Aug 14, 2006 | 02:49 PM
  #26  
saturn's Avatar
i pwn therefore i am
 
Joined: Jan 2006
Posts: 2,332
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From: Delaware, USA
Originally Posted by Red Devil
I got one of these letters almost a year ago. Coincidentally, it was about a week before I was scheduled to get warranty work done. When I got there, they did ask if I'd received the letter regarding the "dealer buy-back program" to which I just politely responded "yes" but declined to look at anything. I thought about letting them hassle me just to see what they would say, but aired on the side of laziness and opted out.
It's always a good idea to err on the side of laziness because then...

I'm too lazy to finish this p...
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Old Aug 14, 2006 | 02:50 PM
  #27  
MazdaRich's Avatar
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Joined: May 2005
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From: Boulder, Co
The buy back program would be great if they bought the car for the same price you paid for it. But I'm sure these are just dealers assuming people are stupid and won't understand what a "trade-in" is.
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Old Aug 14, 2006 | 02:55 PM
  #28  
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Joined: Dec 2005
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From: Portland, OR
Originally Posted by RevTo9K
Ever been in getting an oil change, wandering around the showroom, and have a salesman try to encourage you to let the used car manager "find out what your car's worth" if you show any interest in anything on the showroom floor? This is just the mail version of that trick.
I haven't had that happen but when I was in there last one of the sales guys was all "Come see what we just got in!" like an excited kid! I wasn't doing anything in particular and have talked with this person several times over the years so I followed him and he was showing off their new CX-7 with the touch screen radio/navigation in it. It was pretty funny how excited he got over it. He told me it would look great next to my RX-8 in the driveway.
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Old Aug 14, 2006 | 04:56 PM
  #29  
bluesunlion's Avatar
my other car is blue
 
Joined: Jul 2002
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From: McKinney, TX
Originally Posted by Aseras
it's typical marketing BS. your car is a couple years old and you have eaten the depeciation. they want you to take another helping on a new car...
Dealers make bank on both the net profit AND the financing. You trading in your car means they 1) sell the trade for a ridiculous rate to someone who doesn't qualify for "new car" financing 2) make cash on that financing 3) sell you a new car, make money on that, and 4) make money on the financing*

*if you finance through them.

Marketing, pure and simple. There's likely some factory incentive on whatever car they'd try to get you into, hence the "ever so generous" employee discount.

<----Worked at a dealership, back in the day.
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Old Aug 14, 2006 | 09:54 PM
  #30  
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From: In the hills between San Miguel and Parkfield - "up in the boonie lands", Central Coast of California, Wine Country
They offered to buy back my old red 323! Something about needing used cars! After I finished rolling on the floor, I told them they must have reached a new depth of despiration as, at that time, my neighbors kids had just finished shredding the old roof lining and had pulled out the rubber weather stripping. No one would ever consider buying that car! I complimented their dementia, repaired the 323 and kept it. Bought the new 8, about 6 months later but I am still keeping the old 323 to haul the 3 little bad boys, alfalfa bales, and trash - don't want to use the 8 for that! Besides, I like the plates that go on the 323 - they have barb-wire trim!
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Old Aug 16, 2006 | 05:19 PM
  #31  
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Its all about Style...
 
Joined: May 2006
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From: South of Boston, MA
Oi I got one of them "Used Car Buy Back" aparently my Mazda Dealer "Is offering 120% Market Value!". I just bought the damn car about 3 months ago oi.. I aint sick of it yet by a long shot.. though upgrading to a 05 or 06 for a 6speed a/t or even sucking it up and learning manual do seem tempting but I still owe 12k to Chase and I just know I'd get the shyt end of the stick since I do own a 04 base rx-8.

Grrr I better hide this from my family if they see this they might force me to do this lol.
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