2006 Mazda MX-5 Hot Streak Tour Dallas **UPDATED**

04-10-2005, 12:13 PM

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boowana

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2006 Mazda MX-5 Hot Streak Tour Dallas

Hello Fellow Enthusiats:

While I realize that this is the Rx-8 Forum, a lot of us owned Mazda miatas in the past. The new 2006 Thrid Generation mazda MX-5 will be coming through Dallas next Sunday and Monday. Here are the details for those of you who might like to get up close to this great new car. It is built an a modified RX-8 chassis so it should certainly be a great handling car.
Welcome and thanks for being a part of the hottest national program this country has seen!

In honor of the arrival of the 2006 MX-5 Miata, Mazda has loaded the new MX-5 on top of a fire truck and is burning up the highway across the country, with a stop in DALLAS, TX. In each city we are teaming up with a local fire department to raise funds for fire safety education efforts, providing a great community connection at each stop and an added hook to generate media coverage for the new MX-5.

While the MX-5 is in the DALLAS metropolitan area it will be making stops to not only give you a chance to see the car up close and personal, but also create a heat wave of excitement as it tours high-traffic consumer areas. This is a great opportunity for local clubs to see and sit in the new MX-5 Miata and simultaneously generate awareness and funds for our local fire department partner, the Dallas Texas Fire Station, #27. We hope you will come out to see the new MX-5 at various destination points across the metropolitan area, caravanning along the way for some added fun.
Below is the schedule for the Dallas “stop,” including a description of what will take place at each stop. We look forward to seeing you!

DAY ONE

Load-In Location – Sunday, April 17th @ 12:00 PM:
Minyard Foodstore
2130 E. Ledbetter Drive; (214) 374-3237
- We invite you to come and watch the unveiling of the MX-5 as it is removed from its trailer and fork lifted up on to the fire truck.
- From this point we hope you will join the caravan as it travels into the city, heading for destinations like the Dallas Zoo and other highly populated areas reaching thousands of Dallas residents along the way

DAY TWO

Load-In Location – Monday, April 17th @ 6:00 AM:
Minyard Foodstore
2130 E. Ledbetter Drive; (214) 374-3237
- If you were unable to attend Sunday’s unveiling, we invite you to come and watch Monday’s unveiling of the MX-5 as it is removed from its trailer and fork lifted up on to the fire truck.
- From this point we hope you will join the caravan as it travels into the city, reaching areas such as the West End Marketplace and the Uptown shopping strip and then out to our fire station partner.

Fire Station Location – Monday, April 18th @ 10:00 AM – 1:00 PM:
Dallas Fire Station, #27
4801 Douglas Ave.; (214) 670-7951
- MAIN EVENT: A must-see! Here is where you can see the MX-5 up close and personal. The car will be lowered from the fire truck and removed from its clear case and set on the street for you and other Miata fans to sit in and touch the hot new MX-5.
- The media will be invited to attend this event, and our partners at the Dallas Fire Department will talk about the importance of fire safety education efforts and thank Mazda for raising awareness and funds for this effort.
- After the VIP viewing of the MX-5, the truck will be making its way throughout the greater Dallas area visiting Local TV Stations, offering weatherman and automotive buffs at the media to come out to see firsthand the new MX-5. Given the limited parking and street availability at these stations, we will only be bringing the truck to these media opportunities.

Load-Out Location – Monday, April 18th @ 4:00 PM:
Minyard Foodstore
2130 E. Ledbetter Drive; (214) 374-3237
- Get out your cameras – this is the end of the Mazda Hot Streak Tour stop in the Dallas metropolitan area. Come and watch as the car is unloaded off the fire truck and placed back in its trailer as it heads for Phoenix!

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