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Second Tier Japanese Makers doing incredibly well

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Old Mar 2, 2007 | 04:31 PM
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Second Tier Japanese Makers doing incredibly well

Article is from buisness week

http://www.businessweek.com/globalbi...489_page_2.htm

All about how Mistubishi , Susuki and Mazda in profits and sales are making big strides.

Interestingly enough Subaru is aopparently not doing as well. But they are about to start making Camry's for Toyota at the Subaru plant in indiana. that will bring them some funds byut also help bring Subaru's reliabilty up. Toyota will introduce its quality control systems at the plant.

Still, there are hopeful signs for Fuji Heavy's Subaru brand in the U.S. First, under its new plan, Fuji Heavy expects its U.S. sales to rise by 57,000 to around 250,000. Chief Executive Officer Ikuo Mori told BusinessWeek late last year that he'd like to double Subaru's U.S. market share to 2%. Also, this spring Subaru of Indiana Automotive will begin building Camrys for Toyota, which owns an 8.7% equity stake in Fuji Heavy. The plant will eventually churn out 100,000 units of the popular sedan annually.

The move is a welcome one for Fuji Heavy's U.S. operations. For one, Camry production solves an excess-capacity problem at the Indiana plant since former co-owner Isuzu Motors, a Japanese truck maker, stopped production there and sold its share to Fuji Heavy in 2003.

In addition, Toyota is introducing its quality-control systems at the plant as part of the agreement, which will benefit the Subarus built there. "That's quite an advantage," Mori told BusinessWeek. "For us there's improved efficiency and we can learn from Toyota. For Toyota, without much investment they can increase capacity."
Mitsubishi is on the verge of seeing an actual full year profit- the first since '93. I am simply amazed as i was in the camp that believed they were really doomed in the car industry.
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Old Mar 2, 2007 | 04:38 PM
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Subaru has goals of 250,000 units a year in the next few years. Is that achievable by Mazda? Could they move most of the mazda6 production to USA to free up more capacity in Japan?

Toyota might buy all of Subaru soon....
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Last edited by Renesis_8; Sep 11, 2011 at 12:09 PM.
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Old Mar 2, 2007 | 04:58 PM
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Mazda6 for the US and Canada are already built here.
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Old Mar 2, 2007 | 11:39 PM
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Subaru just posted a really good month and did so while gearing up for a lot of changes in teh coming year. I think in 2 years Subaru will be looking stronger than ever with the redesign of the Tribeca, Impreza, and Legacy, as well as the joint ventures with Toyota.
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Old Mar 2, 2007 | 11:40 PM
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At least Subie got rid of that awful new corporate grill.
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Old Mar 2, 2007 | 11:45 PM
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Originally Posted by CarAndDriver
At least Subie got rid of that awful new corporate grill.
One thing Subaru has always seemed good at is making quick adjustments when they get things wrong. I didn't hate that grille, but I didn't really like it a whole lot either.
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Old Mar 2, 2007 | 11:53 PM
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Originally Posted by Ike
One thing Subaru has always seemed good at is making quick adjustments when they get things wrong. I didn't hate that grille, but I didn't really like it a whole lot either.
It wasn't too bad on the Impreza/WRX but looked really awful on the Tribeca.

I also think that the new Impreza will help Subaru. It should be much more competitive. The current one is really dated.
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Old Mar 3, 2007 | 12:47 AM
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Originally Posted by Renesis_8
Subaru has goals of 250,000 units a year in the next few years. Is that achievable by Mazda? Could they move most of the mazda6 production to USA to free up more capacity in Japan?

Toyota might buy all of Subaru soon....
The Mazda 6 has more US built parts than a Chevy pickup and the 626/6 platform has been built here since the mid 80's MX-6 days.
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Old Mar 3, 2007 | 12:49 AM
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Originally Posted by Icemark
The Mazda 6 has more US built parts than a Chevy pickup and the 626/6 platform has been built here since the mid 80's MX-6 days.
The MX-6 and Ford Probe--built on the same platform and in the same plant. Unfortunately, neither exist today.
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Old Mar 3, 2007 | 12:51 AM
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Originally Posted by CarAndDriver
The MX-6 and Ford Probe--built on the same platform and in the same plant. Unfortunately, neither exist today.
Yes, that is correct, but I don't think it is a "unfortunate" thing. Both were only fair (at best) FWD platforms.

I guess if you like FWD coupes then it would be "unfortunate".
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Old Mar 3, 2007 | 01:46 AM
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Originally Posted by Icemark
Yes, that is correct, but I don't think it is a "unfortunate" thing. Both were only fair (at best) FWD platforms.

I guess if you like FWD coupes then it would be "unfortunate".
I think there is a definite market for FWD sporty coupes in the 20K-25K range. Ford, in particular, could use one.

The final Probe GT was a very well executed FWD sporty coupe. The last MX-6 was a beautiful car. Unfortunately, the ones left on the road are in sad shape. The paint on the MX-6 was not very durable. Bad paint seems to be a Mazda legacy.
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