i have mix feelings about this. not that i care for honda or anything. but the point of a autoshow (at least what i thnk the point of an autoshow is for) is to get customers hypeda bout future automobiles from company x , b ,etc. now i understand the auto sales are down, but i dont feel it will be that way for ever. any how its lunch time.

Faced with shrinking sales and an uncertain economic climate, Honda has announced plans to withdraw from the Frankfurt Motor Show.

Citing the "unprecedented market downturn" and their recent withdrawal from Formula One, the company said the move is part of a coordinated effort to reduce costs in order to strengthen their business position in light of the current economic crisis. Honda will instead focus on several green initiatives such as expanding fuel cell research, creating more hybrid vehicles, and launching the "Honda Academy" which is aimed at improving quality and customer service.

While many auto shows have seen serious cuts in manufacturer attendance, Honda's absence may cause other automakers to reconsider their presence at one of the premier industry events of 2009.


http://www.worldcarfans.com/9090402....otor-show-2009

 

I don't think they should be a no show, they should just have a small showing of cars for the public and enthusiast. Even at my Autoshow, most manufactures brought a handul of cars to show. The only three that didn't show up was Porsche, BMW and Mercedes.

I was really shocked to see Ferrari ,Masserati and Lamborghini to represent. If anybody wasn't going to show up , i thought it would be them.

 

To attend one of these "shows", it will cost the company millions of dollar.

Honda has nothing new this year, and at current economic "climate", its better to save the cash for later. Cash is King !

 

can you provide a link that shows us that it cost millions of dollars? i understand they have to pay for space, but Millions of Dollars?

 

probably no big news for Europe scheduled in autumn and they will focus on the tokyo motor show (very close to Frankfurt).

cost-cutting.

 

very true, frank is sept 15th and TMS is like octorber or is it novmember. ?

 

in the second week of october....(not sure)

BTW honda have confirmed TMS..a lot of Euro car makers will NOT going to TMS. (i'm sure that will be Ferrari, MB, bmw)

EDIT: END of October...sorry....