Dr. Colorchip is great
 

Decided to try this out since I had so many tiny little chips. It works great for them, not as great for large chips. My paint is pretty faded, and they told me the paint wouldn't match perfect anyway because Velocity Red is a tricoat. Large chips you notice the color difference, but it still looks better than nothing.

When you get down and look close like the pics you can see them as well, but when standing in front of the car it looks great. Definitely worth the $65, I only used about 1/3 of it too and did the entire car.

Before
https://cimg7.ibsrv.net/gimg/www.rx8...d92fd9bc97.jpg

After (of course I hit a giant bug when I went to the gas station right after waxing)
https://cimg5.ibsrv.net/gimg/www.rx8...29f46e1a23.jpg

I use Chipfixx, which is the Canadian equivalent as Dr. Colorchip can't go through the border.

Same idea, not a perfect match(Velocity Red Mica here as well), but it at least helps hide the chips.

I have a nasty chip at the top of the driverside door. The dealer touchup pen paint will always come off a couple of days later, while Chipfixx sticks very well. It's still there after car washes and rainfalls.